Shop Eat Surf Outdoor
How Haydenshapes Took Control of Its Fate and Remade Its Identity
Executive Edition
Latest Posts
Weak snow equals inventory hangover
As expected, the third worst snow season in 46 years has impacted sales and inventories at stores that sell snowboard gear, according to recently released SIA RetailTrak data.
News May 13, 2013Kaenon moves beyond polarization
Press Release:  Kaenon Moves Beyond Polarization – Launches Optical Frame Collection Simple, Lightweight, Modern Frame Designs Extend Kaenon Beyond Sunglasses Â
News May 13, 2013Sheckler Foundation partners with MPC
Press Release:  RYAN SHECKLER’S FOUNDATION PARTNERS WITH MASTER PLAN COMMUNICATIONS  March 20, 2012 (San Clemente, CA) – Today the Sheckler Foundation announced that it has partnered with Master…
News May 13, 2013Sales tips from the masters: The retailers' perspective
To complete our series on what makes a good sales rep, today we ask several store owners and partners  -  Richard O'Reilly of Spyder Surf, Bruce Cromartie of B.C. Surf…
Executive Edition May 13, 2013PAC: Inactivity levels increased in United States
Press Release: Â Inactivity Levels in the U.S. Rises to 68.2 Million People Physical Activity Study Indicates Children are Slightly More Active
News May 13, 2013Leadership in challenging times: Day 2, Managers
Yesterday, I focused on advice for navigating downturns for and from CEOs. Today, I focus on managers, with industry leaders sharing what they need from their managers in today's environment,…
Executive Edition May 13, 2013Industry invited to participate in survey
Press Release:  You're Invited to Participate Action Sports Industry Survey  The Office of the United States Trade Representative has appointed John Bernards, action sports industry advisor, to their Industry…
News May 13, 2013European retail comps stable, but lower than expectations
The retail comps for December in Europe are in, and they show the impacts of a global recession playing out in the European Union. A silver lining for industry sales…
Executive Edition May 13, 2013UGG's expanded styles
Deckers Outdoor Corporation has talked frequently about expanding UGG into winter boots and more fashion styles. We took photos of new UGG offerings for next fall and winter.
News May 13, 2013


















