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How Haydenshapes Took Control of Its Fate and Remade Its Identity
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Sole Technology expands into Mainland China
Press Release: Â SOLE TECHNOLOGY EMBARKS ON EXPANSION INTO MAINLAND CHINA AND MACAU Â Brands Etnies, Emerica and Altamont Will Now Be Available Exclusively at I.T Limited Double-Park Retail Locations…
News May 13, 2013Noll Surfboards collaborates with Billabong
Press Release: Â IRVINE, CALIFORNIA -- (March 6, 2012) -- Noll Surfboards, the surf brand founded on epic big-wave pioneering and transoceanic aloha, today announced an exclusive collaboration with Billabong…
News May 13, 2013NRF: February retail saels rise 8.6% year-over-year
Press Release:  WASHINGTON, March 13, 2012 – With a spring in their step, retailers marked 20 consecutive months of sustained year-over-year retail sales growth in February as unseasonably warm…
News May 13, 2013ThirtyTwo Director on next-season strategies
We talk to Brian Cook about ThirtyTwo’s growth figures for last season, what’s new with outerwear and boots, and how orders are coming in for the upcoming season.
News May 13, 2013B4BC partners with Spyder Surf Shops
Press Release:  Redondo Beach, Calif. (March 21, 2012) – B4BC (Boarding for Breast Cancer) has partnered with Hermosa Beach-based surf company Spyder Surf Shops for the Fifth Annual Surf…
News May 13, 2013Three indicators tell more about consumers
Today, we turn to three indicators to look deeper into merchandise volumes, how consumers are spending - and how they say they will spend in coming months. Negativity warning: The…
Executive Edition May 13, 2013SURFING Magazine Swimsuit issue on sale April 3rd
Press Release:  PRETTY GIRLS MAKE WAVES  SAN CLEMENTE, Calif., March 30, 2012 – The month of April has April Fool’s and Earth Days. It also has Palm and…
News May 13, 2013Why some teen retailers are outperforming the pack – it's not all about price
With all the bad retail news out there, it's easy to overlook the fact that some retailers are posting decent numbers despite the drop in consumer spending. We decided to…
Executive Edition May 13, 2013Reef launches Miss Reef app
Press Release:  (Carlsbad, CA) April 4th - 2012 – Reef is proud to release the first ever Miss Reef Calendar App over two decades after the first Miss Reef…
News May 13, 2013


















