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Executive Edition
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Sales tips from the masters: Tom Holbrook
During my conversations with retailers and industry executives this year, I keep hearing a similar theme: the action sports industry needs to better train its sales force.
Executive Edition May 13, 2013
Skullcandy VP on brand's new aesthetic
Skullcandy is debuting new packaging, messaging and look during the current trade show season. We talked to VP of Marketing Nate Morley to find out more about the big changes.
News May 13, 2013
Last week was the worst pre-holiday sales week in 40 years, but analysts predict more to come
December has been a brutal month for the industry, and for all of retailing, as several key reports released today and this week show. It was the worst Christmas week…
Executive Edition May 13, 2013
Valor Collective to debut at S.L.A.T.E.
Press Release: Men's sportswear collection led by fashion veteran Ryan Rush brings practical style and sophistication to today's tastemaker IRVINE, Calif. (February 13, 2012) -- VALOR COLLECTIVE is…
News May 13, 2013
How industry executives are planning at a time of low visibility/Part II
Today, we hear from Anthony Wilson of Salt Water Wine Surf Centres in Australia, Ted Wueste of Factor 54 and retail consultant Alan Roseman about planning strategies at a time…
Executive Edition May 13, 2013
Steamship introduces new collection and site
Press Release: STEAMSHIP SURFBOARDS INTRODUCES DEBUT COLLECTION AND NEW WEBSITE Venice, Calif., - February 16, 2012 - Steamship Surfboards introduces its debut collection and launches a dynamic, new…
News May 13, 2013The view on media changes from inside The Surfer's Journal and Surfline
For the third installment in our series about marketing spending in print and online, I checked in with some media executives to get their take on the biggest challenges, changes…
Executive Edition May 13, 2013
Randy Hild looks forward and back
I talked to the marketing expert about his time at Quik, where he thinks the industry is headed and what’s next for him. Randy helped pioneer the women's side of…
News May 13, 2013
More details about Active's creditors
Here is the latest on Active's Chapter 11 bankruptcy case, according to the court file. Active, which now operates 21 stores, is one of the action sports industry's most important…
Executive Edition May 13, 2013
