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State of skate shoes – Adidas

State of skate shoes – Adidas

Tyler LaMotte, Adidas Skateboarding Business Unit Director, talks about Adidas' strategy for the skate market, digging in the archives, and expanding into apparel. Sales Sales are up. We're a brand…

Executive Edition May 13, 2013
Spy to sponsor Winter X Games in eyewear category

Spy to sponsor Winter X Games in eyewear category

Press Release:   Platoon Goggle Sets-Up Under Big Top   CARLSBAD, Calif.—SPY® today announced its title eyewear sponsorship of Winter X Games 2012, Jan. 26 through Jan. 29, 2012 in…

News May 13, 2013
PacSun value stores on way out

PacSun value stores on way out

Plus: What the new CEO said about action sports brands, spring plans for footwear, more color on the dramatic sales decline, a new strategy for swim, juniors brands that may…

Executive Edition May 13, 2013

Manhattan Beachwear announces new partnership with Sperry

Press Release:   Manhattan Beachwear, Inc. Announces Swimwear Licensing Partnership with Sperry Top-Sider   CYPRESS, CA- Jan. 30, 2012- Manhattan Beachwear, Inc., announced today the collaborative licensing partnership with Sperry Top-Sider…

News May 13, 2013
Looking back and ahead: Toby Bost

Looking back and ahead: Toby Bost

We pick up our “Looking back and ahead” series today with Toby Bost, the CEO of the La Jolla Group, home to O’Neill, Lost, Metal Mulisha and Rusty Clothing. He…

Executive Edition May 13, 2013

Alpinestars collaborates with Nitro Circus

Press Release:   Torrance, CA – From best-selling DVDs and a top rated MTV show to a stadium-packing live show, Nitro Circus has established itself as a rambunctious, daredevil powerhouse…

News May 13, 2013
Looking back and ahead: John Vance

Looking back and ahead: John Vance

Sanuk president John Vance shares some interesting thoughts on the changing mindset at retail and the increasing specialization of brands in our "Looking back and ahead" series. What’s the biggest…

Executive Edition May 13, 2013
Photos from Slate, Project, BRA dinner

Photos from Slate, Project, BRA dinner

We saw lots of industry folks at both Project and Slate, and attended a dinner hosted by Slate and BRA Monday night. We have photos from the day and night.

News May 13, 2013

Zumiez plans for slow growth

Zumiez executives see a permanent shift in how consumers shop and buy, and so the company has shifted how it will grow. Its five-year forecast now calls for a top…

Executive Edition May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series