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How Haydenshapes Took Control of Its Fate and Remade Its Identity

Haydenshapes was long known for just one board, the Hypto Krypto. But a series of bold decisions by owner and shaper Hayden Cox, plus a win at Stab in the...

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Touring B.C. Surf & Sport’s New Fort Lauderdale Store: What Brands Are Working and Why Less Is More

Executive Edition

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Surf Shop Owners Say Unannounced Discounting is Straining Brand Relationships

Executive Edition

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Tilly’s CEO Nate Smith on the Turbulent Years at Boardriders and What He Learned Moving to Retail

Executive Edition

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Jetty, Sisstr and Rip Curl Leaders Say Authenticity Will Drive the Industry’s Next Growth Phase

Executive Edition

Latest Posts

What You Need to Know About Amazon's 2017 Results

A look through Amazon's annual report shows many interesting numbers and information about the online behemoth's business

Executive Edition February 7, 2018

Deckers Sounds Optimistic Note

We have details about how Sanuk performed in the holiday quarter and about how Deckers did overall

Executive Edition February 2, 2018

Photos and Brand Updates from Surf Expo

We have lots of product updates from O'Neill, Roark, Hurley, Herschel, Costa Del Mar, Rusty, Otis, Future Fins, Sanuk, Simbi, Richer Poorer and Sun Bum

News January 29, 2018