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The Ascent: Saucony Chief Marketing Officer Wendy Kula

Wendy Kula, the former Nike executive now serving as Chief Marketing Officer at Saucony, on leadership, accountability, creative courage and how she approaches long-term brand building.

Executive Edition

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Is Surf Back? Four Executives on the Momentum Building in the Industry

Executive Edition
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T&C Surf’s Ryan Sugihara on Running a 55-Year-Old Brand in a Changed Industry

Executive Edition
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Tilly’s Turnaround: Inside the Overhaul Driving Its Recovery

Executive Edition
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HIC CEO Leigh Tonai Talks Surf Industry Consolidation, Business Trends, Brand Loyalty and More

Executive Edition

Latest Posts

West 49 celebrates Go Skateboarding Day

West 49 celebrates Go Skateboarding Day

Press release: (June 13, 2013):  On Friday June 21st the world will celebrate Go Skateboarding Day (GSD) (www.goskateboardingday.org) and West 49, Canada’s largest actions sports retailer, will be out in…

News June 13, 2013
Dew Tour celebrates action sports culture with music and art at Dew Tour Beach Championships

Dew Tour celebrates action sports culture with music and art at Dew Tour Beach Championships

Press release:

News June 13, 2013
On A Mission signs Cory Lopez

On A Mission signs Cory Lopez

Press release:

News June 13, 2013
Retail sales up nearly 5 percent from last year

Retail sales up nearly 5 percent from last year

Press release: WASHINGTON, June 13, 2013 – Improved consumer confidence and spending helped drive retail sales in May. According to the National Retail Federation, the world’s largest retail trade association,…

News June 12, 2013
2013 Surfing Walk of Fame inductees announced

2013 Surfing Walk of Fame inductees announced

Press release:

News June 12, 2013
Surftech CEO on Cobra investment

Surftech CEO on Cobra investment

A talk with Surftech CEO, Huntley Dornan, about Surftech's new financial partnership with Cobra International, a surfboard manufacturer.

News June 12, 2013

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series