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The strategy for Reynold's Summer Teeth brand

The strategy for Reynold's Summer Teeth brand

Quiksilver is set to launch Dane Reynold's Summer Teeth brand at retail. The Emerging Brands group shares the strategy behind the brand created by the marketable Reynolds.

Executive Edition May 13, 2013
Stokes Me 30 day challenge under way

Stokes Me 30 day challenge under way

Press Release:   Stokes Me 30-Day Fundraising Challenge Surfers Helping Humans to Raise Funds for 10 Humanitarian Causes   ALISO VIEJO, Calif. (October 1, 2012) — The Stokes Me Challenge…

News May 13, 2013
Zumiez CEO on 2012, plans for 2013

Zumiez CEO on 2012, plans for 2013

Rick Brooks details Zumiez's busy year and plans for 2013. Also, information about Canada and Europe expansions, more.

Executive Edition May 13, 2013
Boardroom surfboard show honors Mark Richards

Boardroom surfboard show honors Mark Richards

Press Release:   LIVE WEBCAST ANNOUNCED: THE BOARDROOM INTERNATIONAL SURFBOARD SHOW OCTOBER 6 & 7   Action Sports Productions tapped to lead the production; Solspot.com& SurfersVillage.com broadcast partners  

News May 13, 2013
Breaking: Andy Mooney on new Quiksilver executive team and structure

Breaking: Andy Mooney on new Quiksilver executive team and structure

The Quiksilver CEO tells us about two new key executive hires, and a third key position he is searching for. Also, how he is restructuring management under the new leadership.

Executive Edition May 13, 2013
O'Neill Coldwater Classic returns as WCT event

O'Neill Coldwater Classic returns as WCT event

Press Release:   O’NEILL COLDWATER CLASSIC RETURNS TO SANTA CRUZ AS ASP WORLD TOUR EVENT NOVEMBER 1-11   Event Upgraded in Celebration of O’Neill’s 60th Anniversary   SANTA CRUZ, Calif.,…

News May 13, 2013
More details on New Balance's entry into skate

More details on New Balance's entry into skate

Mike West and Global Brand Manager Sebastian Palmer fill us in on the unique partnership behind New Balance's entry into skate, distribution and marketing strategies, more.

Executive Edition May 13, 2013
Special Blend introduces 100 Proof Collection

Special Blend introduces 100 Proof Collection

Press Release:   Special Blend Celebrates 21 Years with the 100 Proof Collection   Twenty-one years ago, Special Blend began with a vision to produce innovative outerwear designs that keep…

News May 13, 2013

SIA presents Industry Achievement Award

Press Release:   SIA Presents Industry Achievement Award to Mary Jo Tarallo Lifelong passion for skiing inspires Tarallo to educate others on snow sports   WASHINGTON, DC (October 25, 2012)…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series