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How Haydenshapes Took Control of Its Fate and Remade Its Identity
Executive Edition
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CSCUSA reports decrease in skier visitation
Press Release:  Colorado Ski Country USA Sees Mid-Season Skier Visits Skew Slightly Downward Industry is optimistic about spring  DENVER, Colo. – March 16, 2012 – Colorado Ski Country…
News May 13, 2013PPR changes Sport & Lifestyle division leaders
Press Release:  PPR Board of Directors nominates Jochen Zeitz as a Director and creates a Sustainability Committee  Following a meeting of the PPR Board of Directors on 20…
News May 13, 2013A monthly breakdown of European retail sales for major markets
Today, we examine 2008 monthly retail sales in major European markets to get a sense of how important countries to the action sports industry are faring. All the data comes…
Executive Edition May 13, 2013Ryan Heuser leaving Paul Frank
We talk with Ryan Heuser about why he's leaving Paul Frank and what's next for him. Ryan helped found the brand in 1995.
News May 13, 2013Holiday core store tour: from Solana Beach to Costa Mesa
I decided to take an extended shop tour on Saturday and Sunday to see what was happening in core stores and some mall stores in Southern California in the all-important…
Executive Edition May 13, 2013Vintage video app iSupr8 teams up with Rip Curl
Press Release: Â Hamilton, New Zealand- March 25, 2012 - In anticipation of the 51st annual Rip Curl Pro at Bells Beach this Easter, MEA Mobile and Rip Curl have…
News May 13, 2013Tourism tally: Hawaii expects a flat 2009, after a down 2008
I wanted to take a new look at how tourism traffic is flowing and projections for 2009, especially in Hawaii, which is such a key state for industry brands and…
Executive Edition May 13, 2013USLA acknowledges C4 technology
Press Release: Â HONOLULU (April 9, 2012) - The United States Lifesaving Association (USLA) has exclusively designated the C4 Waterman iRescue Board as the official rescue board of the USLA…
News May 13, 2013Industry brands are shifting how much – and where – they spend on marketing
Surf and skate brands are masters at building buzz and attracting customers through advertising and marketing. But the ways - and places - that they're spending money to build that…
Executive Edition May 13, 2013


















