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CSCUSA reports decrease in skier visitation

Press Release:   Colorado Ski Country USA Sees Mid-Season Skier Visits Skew Slightly Downward Industry is optimistic about spring   DENVER, Colo. – March 16, 2012 – Colorado Ski Country…

News May 13, 2013

PPR changes Sport & Lifestyle division leaders

Press Release:   PPR Board of Directors nominates Jochen Zeitz as a Director and creates a Sustainability Committee   Following a meeting of the PPR Board of Directors on 20…

News May 13, 2013

A monthly breakdown of European retail sales for major markets

Today, we examine 2008 monthly retail sales in major European markets to get a sense of how important countries to the action sports industry are faring. All the data comes…

Executive Edition May 13, 2013
Ryan Heuser leaving Paul Frank

Ryan Heuser leaving Paul Frank

We talk with Ryan Heuser about why he's leaving Paul Frank and what's next for him. Ryan helped found the brand in 1995.

News May 13, 2013
Holiday core store tour: from Solana Beach to Costa Mesa

Holiday core store tour: from Solana Beach to Costa Mesa

I decided to take an extended shop tour on Saturday and Sunday to see what was happening in core stores and some mall stores in Southern California in the all-important…

Executive Edition May 13, 2013
Vintage video app iSupr8 teams up with Rip Curl

Vintage video app iSupr8 teams up with Rip Curl

Press Release:   Hamilton, New Zealand- March 25, 2012 - In anticipation of the 51st annual Rip Curl Pro at Bells Beach this Easter, MEA Mobile and Rip Curl have…

News May 13, 2013
Tourism tally: Hawaii expects a flat 2009, after a down 2008

Tourism tally: Hawaii expects a flat 2009, after a down 2008

I wanted to take a new look at how tourism traffic is flowing and projections for 2009, especially in Hawaii, which is such a key state for industry brands and…

Executive Edition May 13, 2013
USLA acknowledges C4 technology

USLA acknowledges C4 technology

Press Release:   HONOLULU (April 9, 2012) - The United States Lifesaving Association (USLA) has exclusively designated the C4 Waterman iRescue Board as the official rescue board of the USLA…

News May 13, 2013

Industry brands are shifting how much – and where – they spend on marketing

Surf and skate brands are masters at building buzz and attracting customers through advertising and marketing. But the ways - and places - that they're spending money to build that…

Executive Edition May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series