Latest In: Press Releases

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Merrell Launches “Outside in the City” Program

The program aims to redefine what it means to go outside in the modern world.

Press Releases April 16, 2026
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Crazy Creek Relaunches Smokey Bear Original Chair 

For every Smokey Bear Original Chair sold, the brand will donate 10 percent to the US Forest Service…

Press Releases April 15, 2026
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Adidas Sport Eyewear Launches POWER VIZN Lens System

The new system aims to deliver enhanced clarity, optimized contrast and greater visual control for athletes across all…

Press Releases April 15, 2026
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Schwan–STABILO Outdoor, USA Marks New Growth with Key Hires

The company also names Tom Mason Interim General Manager.

Press Releases April 15, 2026
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Norrøna Opens New Flagship Store in London

The new store is in the heart of the city, on the prestigious Regent Street. 

Press Releases April 15, 2026
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The North Face Introduces the Universal Collection

Co-created with adaptive athletes and the adaptive sports community, the new camping and outdoor equipment line removes common…

Press Releases April 15, 2026
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Altra and PLEASURES Unveil Limited-Edition “Satellite” Running Shoe

The Altra x PLEASURES capsule is available now.

Press Releases April 15, 2026
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Outdoor Alliance Advocates for Adequate Public Lands Funding

Outdoor recreation organizations and businesses call on Congress to fund recreation at the USFS and BLM through appropriations.

Press Releases April 14, 2026
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Gordini Welcomes Snowboarding Legend John Jackson to Its Athlete Team

Jackson joins Julian Carr, Delilah Cupp, Rafael Pease, Celeste Pomerantz and Michael “Bird” Shaffer as a Gordini athlete.

Press Releases April 14, 2026
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Oberalp Bolsters Marketing Team with Two Strategic Hires

Laurel Walker and Alex Pasmann join to elevate brand presence in North America.

Press Releases April 10, 2026
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Snow Peak and Merrell Unveil Third Collaboration

The Snow Peak x Merrell SpeedARC Matis GORE-TEX Will Launch April 27, 2026.

Press Releases April 10, 2026
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series