Latest In: Burton

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Burton Adds New Chief Marketing Officer and Chief Merchandising Officer

Jennifer Valentine, formerly of Adidas, and longtime marketer Debbie Lee have joined the executive team in Burlington, Vermont.

News January 8, 2025
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Burton and SPY’s Winning Moves in the Wholesale Game — Part 2

How your brand can effectively utilize digital tools to make strategic moves in the evolving wholesale landscape.

Sponsored May 6, 2024
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Burton x ENDVR: Exclusive Fireside Chat on Increasing Wholesale Revenue

Dive deep into the mechanics of transforming retail education and sales strategies through this webinar. An opportunity to…

Sponsored April 22, 2024
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Shane Wallace’s About Time Snow Event Debuts

The event drew 1910, Burton, GNU, Nidecker, Sims, Oakley and several other snowboarding brands and retailers to a…

News December 6, 2023

Burton Launches Capsule in Collaboration with Design Your Pride Contest Winner Roberta Hall  

The Burton x Happy Impulse capsule collection is dropping today.

Press Releases May 23, 2023

Burton Launches Limited ‘Icons’ Snowboard Collection

The boards celebrating the brand's history are the 1987 Elite, 1995 Kelly Air, 1996 Dolphin and 2011 Nug.

Press Releases May 2, 2023
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Burton E-Commerce Site Remains Down After Cyberattack

The company said the attack happened Feb. 11. Online ordering, local store inventory checks, returns, and warranty claims…

News February 28, 2023
Skullcandy x Burton Lifestyle Crusher Evo2

Skullcandy and Burton Release Limited-Edition Collaboration

The collaboration is available globally, exclusively on Skullcandy.com. 

Press Releases February 28, 2023
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Burton Collaborates with Run DMC

The collaboration includes a limited-edition run of snowboards, boots, bindings, outerwear, streetwear, bags, and accessories.

Press Releases February 6, 2023
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series