HIC CEO Leigh Tonai Talks Surf Industry Consolidation, Business Trends, Brand Loyalty and More
We spoke with Hawaiian Island Creations CEO Leigh Tonai about consolidation in surf retail, the brands that matter…
Executive Edition May 21, 2026We spoke with Hawaiian Island Creations CEO Leigh Tonai about consolidation in surf retail, the brands that matter…
Executive Edition May 21, 2026Surf brands marked Surf Shop Day with a mix of tribute videos, retailer kickbacks, exclusive merchandise, and in-store…
News May 18, 2026Updated with REI's response to the union's latest claims. REI union workers and allies are launching a nationwide…
News May 14, 2026A strategic discussion on brand, trust, discoverability, and how marketing leaders are putting AI to work. AI is…
Resource May 13, 2026According to reports from Bloomberg, marine retail giant West Marine, a high-volume customer for some surf and outdoor…
News May 11, 2026The tariffs have been substantial: In March 2026, the first full month the duties were imposed, U.S. businesses…
News May 9, 2026Ajai Datta, Kalyn White and Lyn Lange are applying decades of large-scale retail experience to Kings & Queens,…
Executive Edition May 6, 2026REI reported a $102 million bottom-line improvement Monday in its 2025 results, but the recovery faces an immediate…
News May 4, 2026Doug Palladini, the former Vans global president who joined the children’s apparel giant Carter’s in 2025, has exited…
News May 1, 2026Why Tenōre is the brand everyone is talking about (and why their storefront is raising eyebrows), plus a…
Executive Edition April 27, 2026A long list of brands and retailers have already registered for Surf Expo, which runs from Sept. 16…
News April 20, 2026