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This Thursday! The Margin Squeeze Is Real: What Brands and Retailers Need to Know About Tariffs, EPR, and AI
The surf, outdoor, and active lifestyle industry is navigating a difficult convergence of trade policy uncertainty, new sustainability…
News July 14, 2026
Meet SESO’s 2026 Class of Young Leaders Shaping Surf, Outdoor and Active Lifestyle
This year's honorees are scaling brands, streamlining operations, and modernizing family businesses - and all are age 40…
News July 13, 2026
Osprey and Hydro Flask Power Helen of Troy’s Home and Outdoor Rebound
Helen of Troy's Q1 earnings show Osprey leading Home and Outdoor segment growth, with Hydro Flask and OXO…
News July 9, 2026
Brixton Expands Distribution to Kohl’s
Oceanside, Calif.-based Brixton is now part of Kohl's back-to-school assortment, marking a new retail channel for the action…
News July 9, 2026
If You Have an Ecommerce Site, You Need to Read This Report
AI agents are starting to shop on behalf of consumers, and that changes everything about how your brand…
News July 8, 2026
From the Sand to the Sales Floor, Jack’s Surfboards Helps Build Brands
Brand partners describe what sets the retailer apart, from supporting competitive surfing with events like the Jack's Pro…
News July 8, 2026
Safilo Completes Acquisition of SPY+ and Serengeti from Bollé Brands
Safilo Group has closed its acquisition of SPY+ and Serengeti from Bollé Brands, adding two sport and premium…
News July 6, 2026
183 Million Outdoor Participants and a Retail Playbook Hiding in the Numbers
OIA Research Director Kelly Davis on where growth is slowing, why frequency is down and what retailers should…
News July 6, 2026
The Ascent: Saucony Chief Marketing Officer Wendy Kula
Wendy Kula, the former Nike executive now serving as Chief Marketing Officer at Saucony, on leadership, accountability, creative…
News July 2, 2026
