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The business story of Frends

The business story of Frends

Frends is a community started by snowboarders. Frends fans begged them to make products. Read about their strategy, their very experienced backers, and their first product.

Executive Edition May 13, 2013

Deckers hires new direct to consumer executive from Converse

Press Release:   GOLETA, Calif.--(BUSINESS WIRE)--Jun. 11, 2012-- Deckers Outdoor Corporation (NASDAQGS: DECK) today announced that David Powers will join the Company as President of Direct to Consumer, effective mid-August.…

News May 13, 2013
Rip Curl USA CEO on progress, strategies, more

Rip Curl USA CEO on progress, strategies, more

An in-depth interview with Kelly Gibson - including video clip - about the brand's just ended fiscal year, go forward strategies and developments with key retailers.

Executive Edition May 13, 2013
Ken Block and DC Shoes announce Gymkhana FIVE

Ken Block and DC Shoes announce Gymkhana FIVE

Press Release:     KEN BLOCK AND DC SHOES ANNOUNCE THE UPCOMING RELEASE OF GYMKHANA FIVE, PRESENTED BY THE FORD FOCUS ST   JUNE 18th, 2012 - Huntington Beach, California…

News May 13, 2013
A visit to CI HQ and business update

A visit to CI HQ and business update

I visited surfboard maker Channel Islands near Santa Barbara and talked with General Manager Scott Anderson about business trends and the company post Burton acquisition.

Executive Edition May 13, 2013
Skateistan founder on the power of skateboarding

Skateistan founder on the power of skateboarding

The inspiring tale of how one skateboarder built a thriving skate school that serves girls and boys in a $1 million, indoor skatepark with classrooms in war-torn Afghanistan.

News May 13, 2013
Core Careers: Shawn Peterson, O'Neill Sr. Design Director

Core Careers: Shawn Peterson, O'Neill Sr. Design Director

Shawn shares how he grew from a warehouse worker fresh out of high school to a key design executive, all at the same company.

Executive Edition May 13, 2013
F-Bomb Trading brings Minimum to Canada

F-Bomb Trading brings Minimum to Canada

Press Release:   Vancouver, Canada, June 27th, 2012 — We are excited to announce that F-Bomb Trading will now be the exclusive Canadian distributor for Minimum, a clothing line based…

News May 13, 2013
PacSun CEO: We must win in spring/summer

PacSun CEO: We must win in spring/summer

Gary Schoenfeld talked extensively about business at the ICR XChange Thursday, including the fix for junior's and why he thinks PacSun can win in 2011.

Executive Edition May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series