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Sorel Names Former Allbirds CEO Joe Vernachio President, Cory Long Exits
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Industry helps with clean water project
I am tied up on several projects this week so wasn't able to go in person to the press conference yesterday at the Ocean Institute of Dana Point kicking off…
News May 13, 2013Updated vision for ONeill Girls with new VP
O'Neill Girls hosted a big event Thursday in Laguna Beach called Generation Next. I wasn't able to go, but followed up to get an update about what is new with…
News May 13, 2013Atwater outfits Anaheim Ducks players
A stream of Ducks players are stopping by Atwater offices lately to pick up clothes. Atwater, an up-and-coming surf brand in Newport Beach, made the Ducks connection through a friend…
News May 13, 2013Don Brown on marketing the GvR contest
I stopped by the concert and party Saturday night for Etnies GvR skate contest. The event attracted about 18,000 people over the weekend and is parent company Sole Technology's biggest…
News May 13, 2013ZJ Boarding House: What’s selling now
Fall goods have been in stores for awhile now so I thought I'd check in with ZJ Boarding House in Santa Monica to see what is selling well. I also…
News May 13, 2013Ambission works to break in from afar
One of the young founders of Ambission based in Arroyo Grande in the Central Coast recently emailed me with the story of his brand. It's a pretty good story and…
News May 13, 2013Bob McKnight: The manufacturer’s view
Bob and I talked about this issue, among others, as part of a larger interview. I think it provides some insight into Quiksilver's approach and reasoning behind its retail strategy:…
News May 13, 2013Holiday outlook: Beach Bums
The mood seems uncertain as the holiday shopping season gets underway. The stock market's erratic, the housing market has slowed, gas prices are soaring. So I asked asked a few…
News May 13, 2013Quiksilver has deal to sell Rossignol
Quiksilver announced today that it is selling its Rossignol Group for 100 million Euros, or $147.3 million at current exchange rates, to a company headed by a former Rossignol CEO.…
News May 13, 2013

















