Latest In: REI

rei vendor partner of the year 2021

Fjällräven Named REI Apparel Vendor Partner of the Year

HOKA ONE ONE, Cannondale, NEMO Equipment, and Darn ToughVermont also recognized as leaders.

Press Releases June 18, 2021
rei co op studios logo resized

REI Launches Co-op Studios to Produce Original Content and Entertainment

New studio’s stories will educate, inspire, and shift perceptions of the outdoor experience.

Press Releases May 26, 2021
REI Seattle Close up

REI Co-op to Open in Tallahassee and Palm Beach Gardens

New stores are set to open in spring 2022 and will offer apparel, gear and expertise for a…

Press Releases May 11, 2021
REI Seattle Close up

REI Did Not Make A Profit in 2020

As a result, the company has structured its dividend to co-op members differently this year.

News February 25, 2021
Street frontage 10.25

REI Expands Mobile Work Practices

REI Co-op will test a hybrid work model that allows employees to work from home up to five days…

Press Releases February 24, 2021
Dan Shull PRN Headshot

REI Co-op Promotes Dan Shull to Senior VP, Chief Technology Officer

Two key technology leaders to be recruited as the company deepens its capabilities.

Press Releases February 16, 2021
REI cocp logo resized

REI Co-op to Open New Store in Orland Park

The Illinois store is set to open in fall 2021.

Press Releases January 27, 2021
REI snow

REI Reports Increased Demand for Winter Gear

Snow companies are getting some positive early reads on sales trends.

News October 28, 2020
used gear tent image

REI Co-op Expands Used Gear Business

Outdoor resale business continues to be a driver during shifting retail environment.

Press Releases October 15, 2020
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series