Yeti Execs Comment on Mystery Ranch Acquisition and Plans
Yeti executives had a lot to say about the recent acquisition of backpack brand Mystery Ranch, including moves…
News February 15, 2024
Latest In: Outdoor
The Danger in Chasing the Outdoor Lifestyle Surge: Opinion
Outdoor retailers and brands are going to have to make some big calls about direction in 2024. As a…
News February 14, 2024
VF Extends Olive Branch to Activist Investor with Board Changes
VF Corp. appears to be working to make activist investor Engaged Capital happy, with two new directors to…
News February 14, 2024
La Sportiva Takes Aim at U.S. Market with Colorado Store
La Sportiva’s new branded retail store is in a prime location in one of America’s iconic outdoorsy cities,…
News February 13, 2024
Positioning Your Brand for Success in 2024: Opinion
With 2023 safely in the rear view mirror, now is the time for outdoor companies to take a…
News February 12, 2024Prana Records 21% Revenue Drop in 2023
Active lifestyle brand Prana’s 2023 revenue dropped 21% to $113.6 million as parent company Columbia Sportswear works to…
News February 9, 2024
VF Reports ‘Disappointing’ Quarter; Strategic Review of Portfolio Underway
VF Corp CEO Bracken Darrell announced a strategic review of VF’s brand portfolio as the next step in…
News February 7, 2024
Sorel 2024 Revenue Expected to Fall Double Digits
Industry footwear brand Sorel, owned by Columbia Sportswear, is experiencing weak sell through this season, which is weighing…
News February 6, 2024
Alterra to Acquire Popular Arapahoe Basin Ski Area in Colorado
Alterra Mountain Company announced Monday that it has entered into an agreement to purchase Arapahoe Basin in Colorado…
News February 5, 2024
Columbia Brand Aims to Grow by Targeting Younger Consumers
Columbia Sportswear’s Columbia brand posted sales of $885.7 million for the quarter ended Dec. 31, down 8% in…
News February 5, 2024
Mountain Hardwear Q4 Revenue Down On Lower Wholesale Shipments
Outdoor apparel and gear brand Mountain Hardwear posted sales of $29.5 million for the quarter ended Dec. 31,…
News February 5, 2024
