VF Corp.’s Transformation Designed for Profitability – With or Without Growth
Vans and The North Face parent company VF Corp. committed to medium-term financial targets at its Investor Day…
News November 5, 2024
Latest In: Outdoor
Why Flated’s Founders Pivoted from SUPs to Car Accessories
When inflatable stand-up paddleboards (SUPs) first entered the market, Ryan Guay remembers that initially there was pushback from…
News November 4, 2024
Columbia Sportswear Targets Young U.S. Consumers in Turnaround Plan
Columbia, Sorel, and Prana are still struggling against weak wholesale orders and warmer weather leading to low consumer…
News October 31, 2024
Opinion: The Outdoor Industry’s Affordability Problem and Why Used Product May Be the Answer
With increasing prices and growing income inequality, the outdoor industry faces an affordability problem. Unchecked, this problem will…
News October 30, 2024
The North Face, Timberland Show Improvement in VF Corp.’s Q2 Earnings
Read more about Vans’ performance last quarter on Shop Eat Surf, our sister site. The North Face’s revenue…
News October 29, 2024
Hoka Sends Sales Surging at Deckers Brands in Second Quarter
Deckers Brands raised its 2025 guidance after net sales skyrocketed in the second quarter ending Sept. 30, helped…
News October 25, 2024
Columbia Sportswear Hires New Marketing SVP and New Creative Agency for Brand Refresh
Columbia Sportswear is freshening the Columbia brand’s creative strategy with a new head of marketing and new creative…
News October 25, 2024
How Youer Crowdfunded to Build a Clothing Factory
Mallory Ottariano’s first decade operating a small activewear brand taught her that making apparel in the USA is…
News October 24, 2024
Why This Specialty Outdoor Retailer Became a Brand Owner
Todd Frank is known in the outdoor industry for his no-nonsense approach to doing business. Last year, for…
News October 22, 2024
Dick’s Sporting Goods to Shrink Public Lands Store Count
Dick’s Sporting Goods’ foray into the outdoor market is shrinking, at least for now, according to multiple brand…
News October 21, 2024
Retail Check In: Trail Creek Outfitters
There’s a lot happening at retail these days, so The Dailly is checking in with some outdoor specialty…
News October 15, 2024
