Surfing Wants More than One Night Stand with Olympics
ISA President Fernando Aguerre is urging the industry to financially support surfing's long-term Olympic vision. Plus, why Nike…
News July 18, 2018
Latest In: Surf
Stokehouse to Launch New Women’s Surf Brand
Stokehouse is making a big bet on the strength of the young women's surf market with a new…
News June 14, 2018
Retail That’s Working: Cleanline Surf
With two stores and a very robust online business, Cleanline is growing double digits. We explore how they…
Executive Edition May 10, 2018
Big News for Rip Curl North America
A major leadership transition is underway at Rip Curl North America.
Executive Edition May 3, 2018
Quiksilver Leader on "Generations" Campaign
Quiksilver is launching the latest installment of its “Generations” campaign today. We asked Global Brand Lead Garry Wall…
News March 1, 2018
ROXY Launches New Global Marketing Campaign
We asked Global Director of Marketing Danielle McKenzie about the strategy behind the new marketing push and how…
News February 15, 2018Photos and Brand Updates from Surf Expo
We have lots of product updates from O'Neill, Roark, Hurley, Herschel, Costa Del Mar, Rusty, Otis, Future Fins,…
News January 29, 2018Katin Sees Results Despite Tough Market
A talk with Dale Rhodes and Mac Beu about how Katin has found its niche with premium retailers
News January 23, 2018
Banks Journal Starts 2018 with Big Growth
Banks Journal, a clothing brand inspired by coastal living and a love of design, is having a successful…
News January 15, 2018
Our Favorite Interviews and Stories of the Year
We wrote a lot of stories and interviewed a lot of people in 2017. Here are our favorites.
News December 29, 2017
How Hurley Marketed John John's Win
Hurley's Evan Slater fills us in on how Hurley approached John John Florence's second world surfing title
News December 23, 2017
