Latest Executive Edition
Women’s a Bright Spot in Challenging Core Market
We talk to several key surf shops about what brands and categories are working, and also have data…
Executive Edition July 22, 2024
Post-Ambsn, Make Scents is a Fresh Start for Dustin and Dylan Odbert
Make Scents, in partnership with Jordan Mead, Connor Carpenter, and Sam Lovell, is in 200 stores, both inside…
Executive Edition July 15, 2024
Eastern Mountain Sports’ Future in Question as Bob’s Stores Slated to Close
Don’t miss our subsequent reports on this story: Updated: Stalking Horse Bid for Eastern Mountain Sports Approved Updated:…
Executive Edition July 15, 2024
Daniel Neukomm Returns as CEO of La Jolla Group; Comments on State of Surf Market
We asked Daniel about why he is returning to the CEO seat, what he thinks of the current…
Executive Edition July 9, 2024
Evo Embarks on Major Expansion of Seattle Campus
Evo's sister real estate company has been buying up real estate around its Seattle store for more than…
Executive Edition July 8, 2024
Updated: Dramatic Drop in Nike’s Lifestyle Business Sparks Reduced Outlook
The Nike turnaround hits a roadblock after an unexpected, sharp decline in sales of key lifestyle franchises. Plus,…
Executive Edition June 27, 2024
Surf Shop Sales Revived by Return of Sunny, Hot Weather in Southern California
It was an extra wet and gloomy winter and spring in Southern California. But the weather turned in…
Executive Edition June 25, 2024
New Rip Curl North America GM Kiki Prince on Growth Plans and More
We asked Kiki Prince about Rip Curl’s ambitious plans for the region, why the GM role intrigued her,…
Executive Edition June 17, 2024
A Cool Summer for the Wetsuit Market, But a Turnaround May Be Coming
We talk to Vissla, Xcel, Rip Curl, Heritage Surf Shop, Hansen's, Proof Lab, ActionWatch and more about the…
Executive Edition June 12, 2024
