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From REI to Alpenglow Sports, Here Are the Retailers Registered for Outdoor Retailer 2026 in Minneapolis
Executive Edition
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‘They Broke the Marketing Funnel’: How to Market to Gen Z Shoppers
From researching discounts and product reviews to creative empowerment and AI skepticism, experts at NRF’s Big Show '26 had a lot to share about the behaviors and values of younger…
Executive Edition January 27, 2026Lands’ End Announces Joint Venture with Brand Management Firm WHP Global
The joint venture involves the creation of a new entity to hold the Lands' End brand IP. WHP Global will contribute $300 million in cash in exchange for a 50%…
News January 26, 2026Record-Breaking Results: How AI Influenced $262 Billion in Online Holiday Sales
Salesforce holiday data shows eye-popping numbers on the role of AI in boosting conversion, with notably higher rates compared to social media channels.
News January 26, 2026New Products Unveiled at Surf Expo
A look at the notable gear and apparel introduced on the trade show floor in Orlando.
News January 22, 2026Product Trends from the Collective Shows
We stopped by the Collective Shows this week in Huntington Beach, Calif., to see some product trends for upcoming seasons.
News January 22, 2026Salomon Appoints Heikki Salonen as Creative Director Amid Brand Evolution
“I used to be a hiker in the fashion world, now I’m a fashion guy in the hiking world," said Salonen, who spent 12 years at MM6 Maison Margiela, in…
News January 21, 2026Salt Life Previews Surfboards, Footwear, Coolers and More Licensed Products at Surf Expo
From swim accessories to food and drink, Salt Life is expanding far beyond its apparel roots under its new owner Iconix International.
Executive Edition January 20, 2026Energetic Surf Expo January Show Sets Positive Start to 2026
A strong holiday season, more certainty around the tariff situation compared to earlier in 2025, and a strong turnout of brands and retailers made for a more positive atmosphere on…
News January 16, 2026

















