Zumiez Beats Q2 Expectations on Strong North American Sales
CEO Rick Brooks shared more about the company's back-to-school results, plans to reduce the impact of tariffs, and…
Executive Edition September 5, 2025
Latest In: Surf
Tillys Reports Profit, Welcomes New CEO Nate Smith
The retailer is stabilizing operations through a good back-to-school season, cost cutting, and lower inventory.
Executive Edition September 4, 2025
Surf Shops Share Summer Sales Trends, Brands That Are Working, and More
SESO spoke with seven key surf accounts, including Aqua East, Surfside Sports, and Island Water Sports, to see…
Executive Edition September 4, 2025
Must-Do Events at Surf Expo 2025: Complete Guide
The parties, networking events, product demos, and giveaways you won’t want to miss at this week’s show at…
News September 2, 2025
Rip Curl Cuts North America Jobs
A Rip Curl spokesperson shared details about who was impacted and the reasons behind the decision.
News August 26, 2025
Oakley Opens New Retail Location in Denver’s River North Arts District
The store, which blends the brand's brutalist design aesthetic with elements of Colorado nature and the local arts…
News August 25, 2025
Roxy Apparel Ready to Make a Splash After Challenging Start to Licensing Model
We talk to Michael Pratt, the president of Roxy apparel licensee 2253, about where Roxy apparel plans to…
Executive Edition August 25, 2025
The Buckle Reports Strong Q2 Growth Led by Women’s, Denim
After facing headwinds, men's also returned to growth in the quarter.
News August 22, 2025
New RVCA Leaders on Brand Plans
SESO visited the new RVCA offices in Irvine, Calif., to talk to RVCA President Mark Tinkess and Ethos…
Executive Edition August 20, 2025
TrackFly and ActionWatch Announce New Partnership
The surf and skate industry’s main data firm is joining forces with a data company that provides a…
News August 18, 2025
The Retail Winners During a Back-to-School Shopping Trip
We visited a busy shopping center to observe retailers that were resonating with kids and teens, and those…
Executive Edition August 13, 2025
