Latest In: Surf

Pura Vida CEO Ryan Heuser

Pura Vida CEO Ryan Heuser Shares Go-Forward Strategy Under New Owner

The co-founder of Paul Frank has joined Pura Vida Bracelets and has plans to improve the brand's marketing,…

News August 12, 2025
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The Leisure Collective Moves U.S. Distribution to Manhattan Beachwear

The CEO of The Leisure Collective, home to Creatures of Leisure, OTIS Eyewear, and other brands, explains the…

News August 8, 2025
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Duvin Taps Surf Industry Vet Snowy Lonsway to Lead Sales

Fast growing Duvin, with its colorful, cheeky, and retro take on beachwear, just completed a capital raise that…

News August 6, 2025
Brooke Farris is the new Chief Marketing Officer of the World Surf League.

Brooke Farris Named WSL Chief Marketing Officer and President of North America

The former Rip Curl CEO returns to the WSL and will move to the United States to oversee…

News August 6, 2025
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Db CMO Jonathan Weaver on How Latest Investment Will “Supercharge” the Brand

After LVMH took a minority stake last year, the Scandinavian bag brand secured additional investment from Norwegian soccer…

News August 4, 2025
Vans, Timberland, The North Face

The North Face, Timberland Drive Results at VF Corp, Vans’ Struggles Continue

CEO Bracken Darrell shared what’s fueling VF's turnaround efforts, detailed how TNF plans to double its apparel revenue,…

Executive Edition July 30, 2025
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Outerknown and Firewire CEO Dylan Slater on New Headquarters, Wholesale Growth, and Current Consumer Sentiment

In an interview with SESO, Slater discusses the strategic decision to consolidate Outerknown, Firewire, and Slater Designs operations…

Executive Edition July 29, 2025
Hoka

HOKA and UGG Outperform Q1 Expectations

Overall wholesale channel sales increased 27% to $652 million, while direct-to-consumer sales remained relatively flat with a modest…

News July 28, 2025
Carla Webb-Sear KMD Brands

KMD Brands Appoints Former Qantas Executive as New Group CFO

Carla Webb-Sear joins the Oboz, Rip Curl, and Kathmandu parent company with two decades of experience at companies…

News July 28, 2025
World Surf League Chief Revenue Officer Nicole Metzger.

WSL Names LPGA Exec Nicole Metzger Chief Revenue Officer

Metzger will lead efforts to advance the league’s commercial strategy while spearheading innovation in revenue generation and brand…

News July 24, 2025
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Vuori Accelerates International Expansion Plans

By the end of 2025, the California-based brand will surpass 100 global stores, with plans for 15 locations…

News July 21, 2025
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series