Shop Eat Surf Outdoor
686 CEO Mike West on Tariff Turbulence, Expanding Into Lifestyle Apparel and More
Executive Edition
Latest Posts
Industry Leaders to Share 2026 Outlook in Upcoming SESO Webinar
We have a rock star panel for our Oct. 20 webinar including Pete LaBore, CEO, Christy Sports; Cassie Abel, founder and CEO, Wild Rye; Shaheen Sadeghi, founder, LAB Holding; Daniel…
News October 16, 2025Halfdays Raises $10 Million in Series A Funding
Kellwood Company, Dick's Sporting Goods Ventures and others invested in the Colorado-based brand that has expanded its women's outdoor apparel line beyond skiwear.
News October 15, 2025#YES Snowboards Moves to Founder Control as Nidecker Group Transitions Ownership
#YES Snowboards, which the founders launched in partnership with the Nidecker Group, will become a standalone company for the 2026/27 season.
News October 14, 2025
Sunnyside Tested 100+ AI Tools for Actual Marketing Work; These Made the Cut
See the top picks that actually delivered results for content, CRO, customer service, and ad creative.
July 7Loaded Boards and Carver Skateboards Leaders on Why the Companies Are Merging
We asked the leaders of Loaded Boards and Carver Skateboards why the two companies are coming together, if the post-COVID skateboard slump influenced this decision, and what retailers, consumers, and…
News October 14, 2025Sorel VP of Brand on the Footwear Company’s Reimagined Vision
Sorel's Michael Minter shares how the boot brand's strategy is evolving, merging heritage with contemporary consumer needs, and the new products and collaborations in the pipeline.
News October 9, 2025Orvis to Close 36 Locations by 2026
Citing tariffs, the Vermont-based outdoor gear company will focus on fly fishing and wingshooting, said company President Simon Perkins. The announcement follows previous challenges, including layoffs.
News October 8, 2025REI Co-op to Close Three Stores Including NYC SoHo Flagship
REI will also shutter its Boston store and its Paramus, New Jersey location, according to a spokesperson, as the company embarks on its recently unveiled transformation strategy.
News October 7, 2025SIMA Super Summit to Address Industry Disruption, Growth Opportunities
SIMA Executive Director Vipe Desai talks about the summit's goals, the target audience, the extensive networking opportunities and SIMA’s future in an interview with SESO.
News October 7, 2025How Google is Helping Marketers Adapt to the First AI-Powered Holiday Season
As Google’s AI Overviews and other conversational search tools are being used more broadly by consumers, Google offers recommendations on how brands and retailers can adapt.
News October 6, 2025