Latest In: Surf

Rusty Apparel is building on Y2K styles.

Rusty Apparel Looks to the Past to Plot Its Future

"We're bringing fun, loud, branded product to an industry that needs it. Our target customer is the high…

News April 6, 2026
Hansens_JoshHansen_DonHansen

Remembering Don Hansen, Legendary Surfboard Shaper and Founder of Hansen Surfboards

Hansen was a legendary surfboard shaper, tandem surfing champion, early investor in Ocean Pacific, and founder of Hansen…

News April 2, 2026
Converse Nike

Nike CEO: Converse Is Not for Sale  

Despite industry speculation following a decline in brand sales, Nike confirmed that Converse remains a core part of the company's long-term portfolio. Plus,…

News April 1, 2026
Tenore_TiffanyMontgomery_PatTenore-2

Pat Tenore on Tenōre’s Go-Forward Strategy, Plans for Wholesale, and More

A talk with Tenōre founder Pat Tenore about all things Tenōre including ownership, wholesale strategy, DTC growth, athlete…

Executive Edition March 31, 2026
ChrisDuncan of Squire Patton Boggs worked for U.S. Customs and Border Protection for 16 years and has advice on securing tariff refunds.

Tariff Refunds: Crucial Advice from a Former U.S. Customs Attorney

Chris Duncan, a former attorney for U.S. Customs and Border Protection, details two key steps every company should…

News March 26, 2026
Paul Naude and Stokehouse are making a play to acquire Rip Curl from KMD Brands.

Updated: Paul Naude Makes Play for Rip Curl

Naude tells SESO why Stokehouse wants to buy Rip Curl. KMD put out a statement Tuesday morning in…

News March 23, 2026
Barron Mamiya of Hawaii surfs in Heat 4 of the Round of 64 at the Lexus Pipe Challenger on February 1, 2026 at O'Ahu, Hawaii. (Photo by Tony Heff/World Surf League)

World Surf League’s Global Audience Reaches 80 Million in 2025

The WSL reported big growth in audience and engagement Monday for 2025, showing that competitive surfing has meaningful…

News March 23, 2026
KMD Brands

KMD Brands Hires Goldman Sachs to Explore Recapitalization Options

Rip Curl and Oboz parent company KMD's stock price has taken a downturn in the past 52 weeks,…

News March 16, 2026
Buckle Adobe

The Buckle to Accelerate Store Expansion Amidst Higher Sales

Executives shared details about The Buckle's growing footprint and store remodels, success in women's denim and challenges in…

News March 13, 2026
Tilly's store

Tilly’s Sales Accelerate as Store Closures and New Leadership Pay Off

Tilly's reported its first profitable Q4 since 2021 and seven straight months of comp growth. CEO Nate Smith…

News March 12, 2026
Brandon Williams, Oakley vice president of sales, sport regional

Oakley Restructures Sales Force to Better Serve Surf, Snow and Golf Markets in Key States

Going forward, a portion of the Oakley rep force will be aligned to specific endemic channels, with surf,…

News March 10, 2026
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series