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Burton adds new executive in Europe, changes structure

Burton adds new executive in Europe, changes structure

Burton Europe Announces New Vice President of Sales and Marketing and Organizational Structure

Innsbruck, AUT – Burton Europe is excited to annouce that Franck Waterlot will come on board as the new Vice President of Sales & Marketing Europe, reporting directly to Hermann Kapferer, SVP & General Manager of Burton Europe. In this newly created role at Burton’s European Headquarters, Franck will oversee marketing, sales and product to strengthen Burton’s position in the marketplace.

ISPO Academy – Always Up to Date

ISPO Academy – Always Up to Date

ISPO ACADEMY offers exclusive insights into the sporting goods industry’s market as well as excellent networking opportunities. The event will be held for the first time in Tokyo on September 3 and in Warsaw on October 21 and 22.

Talking with Global Surf Industries' Mark Kelly about business in 2009 and more

Talking with Global Surf Industries' Mark Kelly about business in 2009 and more

I often see Global Surf Industries Managing Director Mark Kelly at industry conferences and events, but have never written about his surfboard manufacturing and distribution company.

Based in Manly, Australia, GSI sells 11 brands of surfboards in 52 countries around the world. It makes the boards in foreign factories, a controversial production method for some in the surf world.

One of GSI’s core beliefs is that it makes boards for everyone who wants to surf, and that surfboards must be profitable for all parties, both manufacturers and retailers.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series