SIMA’s Waterman’s Ball returns Friday, July 17 to The Ranch at Laguna Beach, honoring Greg MacGillivray, Matt Biolos and Save The Waves Coalition while raising funds for ocean conservation. A few tickets are still available.
Tiffany Montgomery
Tiffany Montgomery is Content Director and Editor-in-Chief of Shop Eat Surf Outdoor, and oversees editorial direction for Retail TouchPoints and Impressions Magazine. She founded Shop Eat Surf in 2007 (acquired by Emerald in 2019) and led its 2025 expansion into Shop Eat Surf Outdoor. Previously a reporter and editor at The Orange County Register for more than a decade, covering beats ranging from police and city hall to the business of surf, retail, and restaurant industries.
Tiffany Montgomery's Latest Posts
DoorDash-Shopify Integration Creates On-Demand Delivery for Independent and Smaller Retailers
DoorDash’s new Shopify integration will allow smaller brick-and-mortar businesses to offer their customers on-demand delivery.
This Thursday! The Margin Squeeze Is Real: What Brands and Retailers Need to Know About Tariffs, EPR, and AI
The surf, outdoor, and active lifestyle industry is navigating a difficult convergence of trade policy uncertainty, new sustainability legislation, and rapid AI adoption in supply chain operations. A free RSM webinar on July 16 breaks down what brands and retailers need to know now.
Meet SESO’s 2026 Class of Young Leaders Shaping Surf, Outdoor and Active Lifestyle
This year’s honorees are scaling brands, streamlining operations, and modernizing family businesses – and all are age 40 and under.
Osprey and Hydro Flask Power Helen of Troy’s Home and Outdoor Rebound
Helen of Troy’s Q1 earnings show Osprey leading Home and Outdoor segment growth, with Hydro Flask and OXO also performing well, as expanded distribution at Dick’s Sporting Goods and a Target planogram reset fuel the Hydro Flask rebound.
Brixton Expands Distribution to Kohl’s
Oceanside, Calif.-based Brixton is now part of Kohl’s back-to-school assortment, marking a new retail channel for the action sports brand. Several other industry brands are carried at Kohl’s.
If You Have an Ecommerce Site, You Need to Read This Report
AI agents are starting to shop on behalf of consumers, and that changes everything about how your brand gets discovered and purchased. A free special report from Retail TouchPoints breaks down what’s at stake and how to adapt.
From the Sand to the Sales Floor, Jack’s Surfboards Helps Build Brands
Brand partners describe what sets the retailer apart, from supporting competitive surfing with events like the Jack’s Pro to backing emerging labels.
Safilo Completes Acquisition of SPY+ and Serengeti from Bollé Brands
Safilo Group has closed its acquisition of SPY+ and Serengeti from Bollé Brands, adding two sport and premium eyewear names to an owned-brand portfolio that already includes Smith, Carrera, Polaroid and Blenders.
183 Million Outdoor Participants and a Retail Playbook Hiding in the Numbers
OIA Research Director Kelly Davis on where growth is slowing, why frequency is down and what retailers should stock next.
The Ascent: Saucony Chief Marketing Officer Wendy Kula
Wendy Kula, the former Nike executive now serving as Chief Marketing Officer at Saucony, on leadership, accountability, creative courage and how she approaches long-term brand building.
Nike CFO: “Our Consumer Is Under Pressure Around the World”
Nike widened its revenue decline guidance for the next two quarters Tuesday, with CEO Elliott Hill and CFO Matt Friend telling analysts that Sportswear and Jordan Streetwear remain challenged and that shoppers are pulling back on discretionary spending.
